Surf Mags - Who's killing it, who's not??

[Nick Carroll]

The only resource in media is knowledge and the ability to observe.

[steve shearer]

Well, what I observe in the surf media is a world where shameful nepotism, non-existent ethics and advertorial has created basically boring piles of dreck, and a complete lack of any sort of creativity or integrity.

My take is that the average bloke on the street now knows he's paying to be fed marketing BS dressed up as "content".
This then creates a a market niche for anyone with balls to publish independent content.

of course with all due respect NC, you have a legitimate position to defend and now that we've had a taste of what your capable of when let off the leash (Bombora), we have a right to feel legitimately ripped off that we aren't getting more content of that quality and candour.

[purple pyramids]

new media and new game? bit of a professional bias there maybe.
nothing new at all about community based, diy, non-commercial publishing. it's all still just gutenberg's legacy.
anyway, keep up the good new/old work.

THE ONLY WAY FOR THEM TO MAKE MONEY (exist) IS TO BE COMMERCIAL

Actually people surf and do things and make things and create things for love and the sheer stoke of just doing it . The enthusiasm this approach generates is a match for any commercial profit motive. See the whole social enterprise movement that is exploding.

And this is what the new media landscape offers, a chance to do things without having to make profits to keep it rolling and out there. And there is always someone else to pick up the production when you tire.

Welcome to the new game ... and now you blokes aren't the only ones with the resources.

Game on mofos.

[RickyG]

Clif, do you ever come down from your ivory tower and mix with us mere mortals?

Get over yourself

[Shane Peel]

wow, Peel you really wrote an "original" story with that 1000 words:

A bunch of mates (read professional surfers) being put up in a resort in Sumatra drinking beer, catching fish and watching sunsets - and it's NOT an advert to travel to the area.



Sheeeeeeaaat, pushing the boundaries, you are truly a "writer" and "thinker" worth reading; I'm for sure gunna buy a copy of the mag now

At least be honest about what you do - advertorials; pure and simple. You don't believe your own guff, do you ... then again, you have been on your knees for so long maybe you do.

Hey Clif,
Mate I'm not claiming to be a writer or thinker I do some things for love but that mainly involves beer, cameras, sleeping. Stuff I do in surf mags is to get paid and I produce what gets me paid. Simple. If your after deep intelligent stream of conscious type writing pick up a copy of Ulysses not a surf mag brother. Your right about the net opening up things for independant crew but if you think getting stuff in front of an audience is about just making it you are as they say "On the crack pipe". You know the real cool thing about mags is you can flick through it at the news agents and if you don't like what you see … wait for it … you don't have to buy it

[Shane Peel]

Well, what I observe in the surf media is a world where shameful nepotism, non-existent ethics and advertorial has created basically boring piles of dreck, and a complete lack of any sort of creativity or integrity.

My take is that the average bloke on the street now knows he's paying to be fed marketing BS dressed up as "content".
This then creates a a market niche for anyone with balls to publish independent content.

of course with all due respect NC, you have a legitimate position to defend and now that we've had a taste of what your capable of when let off the leash (Bombora), we have a right to feel legitimately ripped off that we aren't getting more content of that quality and candour.

Hey Sheep,
I'm not saying the surf media is a shining example of how the media SHOULD be it's how it HAS to be. Have a look at all the times various publishers have tried to get titles with more depth and breath of the ground in surfing, other than the surfers journal they all tanked … remember Deep? A fantastic mag that the industry dropped like a turd at a cocktail party and then without the support of said industry it disappeared. The point I am trying to get across is that sure that niche exists but you could fit em all in the front bar at the Northern on a crowded day. The surf industry can't afford productions of Bombora's standard as yet … well maybe they could but it does not serve them well enough to drive sales. If there is an answer and the niche is big enough roll it out bro.

[kreepykrawly]

Couldn’t be farked reading surfing mags anymore.

The www has f-cked it for em the same way internet porn has f-cked outings to your local xxx shop.

Gone are the days you had to leave out the back exit with your skin flick vids wrapped up tightly in brown paper bags.
….and so too we will eventually see the total demise of print media in any shape or form.

Sure your old graying stalwarts will hold on to their old yellowing surfing mags until they die but the next generation will have 50 volumes of surfing.com(or whatever) embedded on their 1mm flash drives probably downloaded for free off P2P.

so sayithst the hairy beast.

this guy reads surfing mags >>>
http://www.youtube.com/watch?v=G7oGx2dImE8&NR=1

[Shane Peel]

Couldn’t be farked reading surfing mags anymore.

The www has f-cked it for em the same way internet porn has f-cked outings to your local xxx shop.

Gone are the days you had to leave out the back exit with your skin flick vids wrapped up tightly in brown paper bags.
….and so too we will eventually see the total demise of print media in any shape or form.

Sure your old graying stalwarts will hold on to their old yellowing surfing mags until they die but the next generation will have 50 volumes of surfing.com(or whatever) embedded on their 1mm flash drives probably downloaded for free off P2P.

so sayithst the hairy beast.

Didn't the TV guys say that to the newspaper guys back in the day. I think the newspapers are still around.

this guy reads surfing mags >>>
http://www.youtube.com/watch?v=G7oGx2dImE8&NR=1

[Larry]

If a bloke's appetite with regard to surfing literature is satisfied by a weekly visit to the nearest newsagent then we are on the losing end of a discussion with him here.

[Clif]

Hey Rickyg, I was mucking around with those comments. Just stirring Peel. It was just some banter and talking it up. It was tongue in cheek. Peel got it, even if you did not. I didn't talk myself up at all and wasn't actually referring to myself. I was thinking of new crew getting into the mix. For example, the Postsurf blog and Lewis Samuels etc.

I actually work in the community all and every single day hehe. In fact, that is my job. Thanks for telling me how it is though. I have learned a lot. I now know I shouldn't have an opinion, I should leave that to people like yourself. Now if I simply washed dishes or fetched bricks for a living ... hang on, I did.



Now I'll step aside and let you continue sweet talking Peel.

[Shane Peel]

Hey Rickyg, I was mucking around with those comments. Just stirring Peel. It was just some banter and talking it up. It was tongue in cheek. Peel got it, even if you did not. I didn't talk myself up at all and wasn't actually referring to myself. I was thinking of new crew getting into the mix. For example, the Postsurf blog and Lewis Samuels etc.

I actually work in the community all and every single day Ricky: refugee work, schools, ngo health campaigns etc. In fact, that is my job. Thanks for telling me how it is though. I have learned a lot. I shouldn't have an opinion, I know, I should leave that to people like yourself. Now if I washed dishes or fetched bricks for a living ... hang on, I did.



Now I'll step aside and let you continue sweet talking Peel.

Hey Cliff,
Where do you work in Oz or OS?? I did a stack of work in the community up here last year and despite us throwing thousands and thousands of bucks at it it came back to bite us. Give a village health care and they want dental care, give em dental care and then they want electricity, give em electricity then they want guitars and amps. I shit you not we ended up getting hit up to buy the local band gear while they had kids with all sorts of health problems. Funny and sad all at the same time humans are humans and our want for more is huge.
I had a look at the stuff Lewis is posting and MY GOD it's some funny shit (the images will make you die laughing) that could only exist on the net away from the evil big brother of the labels
I reckon your right about new writers coming in they are all gonna come via the web cause the print media just does not seem to attract em or even the great pens of guys like sheep and right now it's only NC out there slugging away for the intelligent reader in an environment that has a want for surf porn and little else. Maybe Realsurf needs a feature section for meaty stuff from deep inside the goldmine.

[Clif]

Peel,

I am affiliated with the University of New South Wales. All my work and time is with various community groups and NGOs, eg. refugee, health, migrant resource centres,, youth crisis etc. Today we just finished off planning for a new school in Southern Sudan, so stoked for the young crew who drove the planning and fund-raising. I know what you mean about people always needing more, it make sense though. Who else you going to ask for assistance, not matter what your request - guitar or mossie net? We have access to privileges and networks and resources they can only dream of. One little thing I have learned is that any assistance has to be structured and strategic otherwise money will go hand over fist and you have to find more and more, which is really hard, as you know. Next time you are in OZ let me know. It would be good to chat to see if any crew here can help you out there - planning, experience, resources, etc. I can come to meet you if you like. Just depends where in OZ you hang out, Its Goldie isn't it? I am from there so go back a bit.

[Clif]

Oh yeah, postsurf is funny as. See what i mean? And there are others popping up all over the place too. Like a blog called "Foulweather" etc. etc.

[Shane Peel]

Peel,

I am affiliated with the University of New South Wales. All my work and time is with various community groups and NGOs, eg. refugee, health, migrant resource centres,, youth crisis etc. Today we just finished off planning for a new school in Southern Sudan, so stoked for the young crew who drove the planning and fund-raising. I know what you mean about people always needing more, it make sense though. Who else you going to ask for assistance, not matter what your request - guitar or mossie net? We have access to privileges and networks and resources they can only dream of. One little thing I have learned is that any assistance has to be structured and strategic otherwise money will go hand over fist and you have to find more and more, which is really hard, as you know. Next time you are in OZ let me know. It would be good to chat to see if any crew here can help you out there - planning, experience, resources, etc. I can come to meet you if you like. Just depends where in OZ you hang out, Its Goldie isn't it? I am from there so go back a bit.

Hey Clif,
For sure mate I am in Indo for most of the year though. We have tried various people such as Surf Aid, Troppo Doc etc but just got no real results as far as accountability. We would love to do some stuff in our village such as toilets and hygene stuff but can't just give em the coin as they will spend it on Amps and guitars. If you can find us a structure who can help out it would be SICK. I sent Surf Aid heaps of emails and got no reply, Troppos doc did a clinic every 14 days for a year but that's fallen over now, we brought up a surfing dentist and did dental clinics but the work was way beyond what you can do on the spot, put a bunch of chairs and books and pens and shit into the school but most of em ended up in the houses Right now most of em shit on the beach which is pretty rank cause I tread on the odd turd when I'm going for the early. There are around 250 men, women and kids not sure how many shitters that is but we would love to put em in. One of the BIG issues with aid here though is getting the permits to provide it and you can blow the whole budget just lining Gov officials pockets to GET permission to help people at the grass roots level. We could probably fly under the radar and just do it for something like toilets but medical aid is way to risky liability wise with out the permits. Any help would be great. PM me your email addy and I'll give you all the detail you need. You can be like Rasta except you will be saving human lives and we can be like the Bong and feel good and get some great publicity from it. Free trip to the best fly-in fly-out resort in Indo if you can pull it off.

[mustkillmulloway]

peeler, i saw what you wrote in long's board picture thread

and..like, my one experience with a mal....was it suxed in small waves

but was ok in the juice :?

the guy i finally off loaded it too got it take indo this season ( his not staying with u )

do u rekon new mal design is opening the door too mal riders in indo

p.s i'll revert back calling you childish names in a couple posts...ok

p.p.s i'm off topic....oppps

[Shane Peel]

peeler, i saw what you wrote in long's board picture thread

and..like, my one experience with a mal....was it suxed in small waves

but was ok in the juice :?

the guy i finally off loaded it too got it take indo this season ( his not staying with u )

do u rekon new mal design is opening the door too mal riders in indo

p.s i'll revert back calling you childish names in a couple posts...ok

p.p.s i'm off topic....oppps

Yeah Mustkill great to see you back and off-topic to boot!
I'll be honest I have not paid a heck of a lot of attention to longboard design in the last couple years but from what I have seen the really good progressive guys have a quiver of boards and the stuff they ride when it's 10 foot and triple suck tubing is probably not that far away from the design of most of the bigwave guns ANYONE would ride but this is cleverly hidden in a round nose. My mate Dave who's a pretty good longboarder (he was the first to ride a longboard at the Box in WA, charges HT's, DC etc) seems to ride the same longboard in 2 foot waves as 10 foot waves and he just changes the fin config.
So to answer you question.No. I reckon a few of the shapers who are new to progressive longboards are probably trying some stuff but at the end of the day like so many things in surfboard design it will all lead to the basics, a good outline a smooth bottom curve and the right rail for the application.

Oh yeah single fin longboards do not work in BIG sucky tubes tri's rule.

PS. This one is gonna blow ya mind … the largest number of surfers coming to the islands off Sumatra are riding mid lengths and longboards probably more to do with older blokes having the coin more so than longboards working better up here. Can be fun to watch on big days

[Shane Peel]

We would love to do some stuff in our village such as toilets and hygene stuff Right now most of em shit on the beach which is pretty rank cause I tread on the odd turd when I'm going for the early. There are around 250 men, women and kids not sure how many shitters that is but we would love to put em in. One of the BIG issues with aid here though is getting the permits to provide it and you can blow the whole budget just lining Gov officials pockets to GET permission to help people at the grass roots level. We could probably fly under the radar and just do it for something like toilets but medical aid is way to risky liability wise with out the permits. Any help would be great.

Fuck me how transparent. You surf media scum will stop at nothing. It's quite obvious the only reason you wanna supply toilets to the locals is so you can sell em something to read while they're on the shitter.

"Here you go muklas, now that your not shitting on the beach in front of everyone, how about a copy of Australian Longboarding for you and your family to read in the privacy of your own toilet?"

"only 120,000 for you my friend. But dont dilly dally I need those new bungalows finished before the crew from the palm beach longboard club get here. We're not expecting any swell for the next two weeks so they're on their way"

Oh shit Dino you've caught me out on the old "build shitters and they are gonna have to have surf mags rort" I told the guys at ALB it would never work but you know how those mag guys are on controlling everything in surfing. Poor old Muklas, no gleaming new throne and no mag, back to smoking Gudangs and enjoying dysentery without a throne or paper

[Shane Peel]

Probably for the best.

Apparently Australian Longboarder is essential reading at the jimah Islamiah colleges. They've found it's the best way to stir up white hot hatred for the west.

OK Dino I give up you win, it's late even here and I gotta get up for the early. See ya tomorrow
… cnuts!
PS. Don't tell Bruce Channon about JI he'll be mortified